Our mission is to enable companies to realise the true potential of their market and embed into their businesses the marketing skills and processes which deliver sustainable improvements in value.
- Board level briefings - Boards of Directors and Senior Management briefings and presentations to win their support and commitment.
- Conference presentations - Motivating and entertaining conference presentations and keynote addresses to enthuse marketers and their business colleagues on the value of marketing.
- Marketing workshops - Hands-on in-company marketing workshops in all the core areas in which delegates improve by applying the learning to their own business.
- Strategy reviews - Constructive reviews of a company’s marketing strategy and of its internal and external resources charged with executing it.
- Marketing consultancy - Consultants who engage with an assigned in-company team to develop a market-winning strategy for the business.
- Marketing software - Strategic marketing games, key account games, portfolio management tools and apps that help you focus on the best opportunities of the future, leaving the other opportunities to your competitors.
About the group
Malcolm McDonald and his team are a global consulting and training group specialising in strategic marketing. We serve clients in both business-to-business and consumer markets and follow clearly defined and rigorously tested processes producing tangible commercial results.
Strategy reviews and development, workshops and software are all supplied by Malcolm McDonald and his team in Malcolm McDonald Marketing Ltd.